Social Media Ambassador (SMA)


The successful applicant is expected to complete a one-year term as the CYCA Social Media Ambassador (SMA). The objective is to engage through social media with the curling community. More specifically to promote: CYCA events, U15/U18/U21 Curling in Southern Alberta and share curling’s ‘hot topics’.

The SMA shall communicate through social media including (but not limited to): Twitter, Facebook, and Instagram. Target audience includes current/past/potential youth curlers, parents, coaches, students, teachers, competitive curlers, recreational curlers, fans, curling club staff and any others interested in youth curling.

It would be preferred that the candidate be a current member of junior curling.


  • Be aware of and communicate upcoming CYCA programs and events
  • Work closely with the CYCA Coordinator / Facilitator and Web-master to be sure events are out and published on time.
  • Be aware of and communicate junior curling activities in the Calgary area or involving Calgary area curlers in both gender categories
  • Support and encourage the junior curling community with information, tips, etc
  • Communicate with members in a supportive and encouraging manner to promote curling.
  • Use appropriate language & tone for young people and families


Facebook Likes: 274 Target by end of contract: 300
Twitter Followers: 417 Target by end of contract: 450
Instagram Followers: 152 Target by end of contract: 200
  • Connect with a minimum of 60% of current Sunday League participants/families
  • Minimum of 3 posts monthly (between all 3 platforms)
  • Attend minimum of 1 CYCA Board meeting in each the Fall (Sept – Dec 20120 and Spring (Jan – April 2021)

Upon successfully fulfilling the criteria outlined for the position of SMA the applicant will receive an honorarium in the amount of $500.00 at the end of their term as Social Media Ambassador (SMA).

Please submit your resume to  Deadline for submissions is April 30th, 2020.  Interviews will take place in May with the successful candidate named at the Annual General Meeting in June.

Printable version of SMA Job Posting